Lack of Training and Coaching can be very expensive!

Poor agent performance has many costs.

• Lost business. Even small mistakes result in competitors taking your market share. Those same mistakes also waste time that might have been spent on other opportunities, not to mention ruin agent morale!
• Longer sales-cycles. Poor agent performance as a result of lack of training lengthens the sale time exposing deadly problems (i.e. A deal falling through, loss of revenue)
• Unhappy customers. Mishandled customers result in increased cost of sales as you use resources to correct problems.
• Wasted marketing dollar. Untrained agents poorly handle your leads, thus causing you wasted marketing expenses, lack of marketing effectiveness, and incorrect marketing decisions.
• Weaker overall team performance. A deal falling through causes an agent to stop prospecting (thus lowering near-term productivity). They go through a period of disappointment, fear, and hopelessness about their future as an agent which can cause them to quit. Office turnover increases overall stress and lowers moral causing even more sales errors in the team.

3 Reasons why most training programs fail?

Lack of follow up and accountability.  Most agents in a workshop LEARN things and now they KNOW things. Have you ever KNOWN something and not ACTED on it? of course. “WHAT YOU KNOW MAKES NO DIFFERENCE IN RESULTS.”

KNOWLEDGE does not equal POWER. Without accountability to DO what you KNOW over and over again, constantly honing your actions and knowledge, you’ve gotten ‘jack’ from training.

Action alone doesn’t equal power either. You can’t just take the wrong actions over and over and expect a result, that’s why you need BOTH training (gives your agents knowledge) AND coaching (gets your agents into action).

So how do I get my salespeople producing?

A simple but seldom used solution to this problem is to ALWAYS PAIR COACHING WITH TRAINING. There should always be post training coaches available to keep agents accountable.

Here is our formula for success:

KNOWLEDGE + ACTION = RIGHT ACTION

RIGHT ACTION + ONGOING ACCOUNTABILITY = RIGHT HABITS

RIGHT HABITS = POWER / SUCCESS

A simple but seldom used solution to this problem is to ALWAYS PAIR COACHING WITH TRAINING. There should always be post training coaches available to keep agents accountable.

We Have the Resources to Make it Happen.  Click here to view our training programs or call for more information (888) 306-7248 ext. 81.

[Home] [About Us] [HH Software] [Programs] [800 Smart #] [For Brokers] [Links]